email tiles | arcadia brands

7 Fool-proof email marketing tips.

Over 300 billion emails are sent daily. To make sure your emails don’t end up in the spam folder, you’ll need to craft a clever, compelling campaign that grabs your audience’s attention. Here are 7 tips to help you win with your next email marketing campaign.

apple devices | arcadia brands

Top 10 Tips for Choosing a Web Designer for Your Business.

How to Choose a Web Design Firm – Simple. You do your homework on them. Then, you start asking questions and taking notes. There are plenty of web designers available. You want to go with the best because, in fact, your web designer is in essence your partner. You want to choose a designer that takes YOUR business seriously.

digital marketing | arcadia brands

What every business owner must know about digital marketing.

Digital Marketing / Internet Marketing / Online Marketing are one of the most used terms of the industry today. However, it is sadly just a bunch of jargon for most of the people who hear it and use it to convey their mind. What exactly is digital marketing and what part of it is essential for today’s business person?

design pencils | arcadia brands

Importance of graphic design in the web designing process.

Graphic design is an integral part of web design. Use of attractive graphic images and colours attract the visitors to the website and compel them to read the text on the web pages of the site. They make the websites look professional, user-friendly and visually appealing. Types of graphics used on websites include logos, image maps and bullet points.

imacs | arcadia brands

What qualifies as affordable website design?

As I was searching for a more detailed and technical clarification of the importance of website design I found a company from England that gave me a very detailed explanation. I knew about a few uses of a good website design, but this company showed me the door to a new world for me by clarifying the significance of a professional website design.

hello | arcadia brands

What is an autoresponder and how can it help me?

A brief run-through of autoresponders… What they are and how you can use them to build your business. Did you know that there is a way you can create all of your content and have it go out automatically? Through the use of an autoresponder you can place all of your emails into it and have them delivered at specific times.

glasses on apple devices | arcadia brands

5 reasons why blogging will improve your business.

A professional blog is an investment. You have to either put your own time and effort into filling it with engaging content – or hire someone else to do it for you. If you’re still wavering about setting up your professional blog, we’ll show you that the return on this investment is totally worth it!

black apple devices | arcadia brands

How to market disruptive innovations: technology adoption life cycle.

Tech startups, are here and there. It is now becoming buzzwords, and more young adults are opt to either work for startups, or build their own startups. Most of the solutions from technology startups are designed to be disruptive, which means that tech startups have stripped all of the less important features, selling just the essential features to mass markets; also helping to increase those features gradually along the way to suit the market’s needs.