As I was searching for a more detailed and technical clarification of the importance of website design I found a company from England that gave me a very detailed explanation. I knew about a few uses of a good website design, but this company showed me the door to a new world for me by clarifying the significance of a professional website design. They clearly stated one thing and they said it very well, affordable website design is professional website design. Let us take a look at the explanation and revelation of website design use.
Web design is more than simply a good looking mask for the code, it is more than optimal HTML and CSS, website design has a great purpose which every serious person wanting to succeed in the online industry must know. Also people often overlook navigation of the site, which is one of the crucial parts of a site. Let us examine why navigation is so important. Navigation helps with these 2 crucial things:
The way search engines operate is that they follow all of the links from the home page of a website, in order to get your site indexed entirely no page should be more than 3 pages deep. Having every one of your pages 3 clicks away from the home page will help visitors navigate throughout the website and it will also help the search engines index your entire website.
Another often overlooked aspect, but a very important one, of web design is the layout. For the search engines and visitors it's important that the layout is easy to understand. A professional web design needs to have a consistent layout throughout the site that obviously shows what is navigation, content or ads on the site.
The finishing part of this 3 piece puzzle is the appeal of the site. That is very important, there is no doubt about it. A regular internet user will decide whether he wants to stay on the website or leave in a matter of seconds. If the website looks professional then the user will choose to stick around for some time and if it is not, then he will most likely leave the site.
It is clear now that a professional website design must have all of the three mentioned parts. It is very obvious that a website like this has more chances to make money and succeed online than an unprofessional one. It is obvious why a website with all of this is considered as affordable web design, it is essential for succeeding online, that much is clear. This is not a thing you want to save money on. As simple as that, affordable website design is not the matter of price, but the matter of worth.
How much is it worth to you to succeed online?
PASSION IS THE FORCE THAT DRIVES OUR SUCCESS
Arcadia Brands believes in a team orientated approach, where a collection of the most passionate brand & creative experts come together to offer unique solutions to our clients.
Our process of delivering high-level brands involves 4 key phases of brand identity, brand personality, brand equity and brand loyalty. Each client’s unique requirements are met at the highest level as we have a complex understanding of brand delivery.
Founded in 2012, we have been serving creative brand design and web development projects to various groups of clients, including publicly listed companies and SMEs worldwide. With a core team of 20 experts, our design studios are located in Kuala Lumpur, Malaysia, Birmingham, England and Ontario, Canada.
Brand identity is how a business wants to be perceived by consumers, reflecting the value the company is trying to bring to the market and to appeal to its customers.
Brand personality is something to which the consumer can relate; an effective brand increases its brand equity by having a consistent set of traits that consumers enjoy.
Brand equity refers to a value premium that a company generates from a product with a recognisable name, when compared to a generic equivalent.
Brand loyalty is a pattern of consumer behaviour where consumers become committed to brands and make repeat purchases from the same brands over time.